Clever (Architectural Digest) Publication Design by David McGillivray
Selected Projects
Visual Identity
Digital Product
Clever is a publication from Condé Nast and Architectural Digest, aimed at providing practical interior design advice for everyday spaces.
Creative Direction & Design David McGillivray
Additional Design by Ananya Arora
Photography by Thomas Albdorf
Set Styling by Tina Houssman
Industrial Design Naman NandaGlass Design
Working directly with Condé Nast’s VP of design, I created a playful visual identity and corresponding digital publication design to represent Architectural Digest's sister brand aimed at a younger audience; with a visual language designed to feel tactile and transient, wrapped in an lighthearted aestehtic.
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Nue Co