While the aesthetic of design is important, it’s just as vital that my designs deliver real results. While I can’t claim sole credit for the numerous positive outcomes my clients have seen, smart and successful founders continue to tap me for a full range of design needs, and I’m humbled to be able to contribute towards their journey.

I worked on the core digital experience and app design for Care/Of; acquired by Bayer for $220 million, designed a brand and web overhaul for Reaction Commerce; acquired by Mail Chimp, the full web experience and digital visual language for Backdrop; acquired by F. Schumacher & Co, and a full brand, packaging, photo, and web experience for Knix; acquired by Essity for $320 million. I also designed Petal's brand identity, which has seen massive growth and is now valued at $800 million. My work with The Nue Co contributed to 500% growth in the last couple of years, as well as increased conversion rate and an AOV increase of 20%. I also designed the brand and web experience for new Architectural Digest vertical, Clever, which helped contribute to record-high traffic; an 80% year-over-year increase for the parent brand.

My real value comes from years of hands-on experience at a Creative Director level, both leading design in-house, and working independently with startups; uniquely positioning me to provide the kind of holistic design solutions that are typically expected to require a larger design firm.

I work directly with my clients, who normally hire me for:

→ Brand Identity Design
→ Digital Product / Web Design
→ eCommerce Design
→ Photography Direction

I work hands-on with projects, and only work with one client at a time, so that means I tend to look for larger, well-defined scopes that run over multiple weeks. I’m a generalist by design, well versed in taking a founding team’s vision and helping turn that into a living breathing entity, from identity through to digital experience.

I also offer intensive brand identity sprints that are structured to run over just one week, and provide the essential components (logo, type, and core visual style) for those looking to get a brand off the ground in a fast and cost effective method.

I work on a flat fee basis for projects, so I’ll quote you a single project price instead of an hourly rate. We'll agree on a project scope, and I'll assign it a timeline and a budget. That way you know what you're getting, when you're getting it, and how much it'll cost before I move a single pixel.

Most of the works showcased on this site took somewhere between 4—8 weeks to complete, and vary in cost. The scope of work, complexity of the problem, and a host of other influences are factored into my pricing, meaning every project is different. But as a general rule of thumb, most projects tend to start at ~$10k per week.

My one week intensive brand identity sprints are offered at a fixed rate of $15k.